Pandemic Pivot
As the COVID-19 pandemic continues to limit activities, many businesses have successfully pivoted their operations to reach consumers in safe and responsible ways.
SEO Basics
If someone is offering you SEO advice that doesn't feel quite right - if what they're promising sounds too good to be true, it probably is. Remember, no one can guarantee any organic results. Diligence, work, and data-driven strategy are the only ways to play the long-game of SEO and improve your page rank.
The Importance of Image Optimization
Striking the balance between clean, crisp, high-resolution images and website load speed can be a real struggle. On one hand, large high-res images look better; but the downside of such quality is significantly slower page load speeds, which will make your users and Google take notice - and can have an impact on both user conversion and your SEO.
How Grammar Impacts Page Rank
One of the main purposes of a business website is to establish trust and credibility with your site visitors. While the direct impact of mistakes on page rank may be minimal – particularly with Google – grammatical errors, typos, and spelling mistakes don’t establish that trust in the same way that well-written copy does.