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The Importance of Image Optimization

2019-06-10T23:05:23+00:00May 2, 2019|SEO Tips, Web Design|

Striking the balance between clean, crisp, high-resolution images and website load speed can be a real struggle. On one hand, large high-res images look better; but the downside of such quality is significantly slower page load speeds, which will make your users and Google take notice - and can have an impact on both user conversion and your SEO.

SEO Basics

2019-06-10T22:48:07+00:00April 15, 2019|Business, SEO Tips, Trends, Web Design|

If someone is offering you SEO advice that doesn't feel quite right - if what they're promising sounds too good to be true, it probably is. Remember, no one can guarantee any organic results. Diligence, work, and data-driven strategy are the only ways to play the long-game of SEO and improve your page rank.

Google Analytics – Developing a Data-Driven Strategy

2019-06-10T22:45:48+00:00March 31, 2019|Business, eCommerce, Strategy, Web Design|

If you approach your analytics reports as a problem solving tool versus the all-in-one solution to your digital marketing strategy, you’ll be much better equipped to make solid web development decisions. From page load speeds to popular exit pages, the data can help you avoid potential pit falls.

How Grammar Impacts Your Page Rank

2018-10-30T22:39:19+00:00September 15, 2018|Business, SEO Tips, Trends, Web Design|

One of the main purposes of a business website is to establish trust and credibility with your site visitors. While the direct impact of mistakes on page rank may be minimal – particularly with Google – grammatical errors, typos, and spelling mistakes don’t establish that trust in the same way that well-written copy does.

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