As a business-to-business client, IGM reached out with a unique set of needs. Their social campaign required a different strategy than our B2C clients and they were wanting to revamp their email campaigns. To help them meet their goals, we incorporated media placement into their strategy – successfully placing several articles for publication with Audubon International, Golf Industry News, and Mass Golf.
In 2021, we redesigned their extensive proposal document so their RFP submissions matched their level of professionalism.
Since beginning our new strategy, website visitors have increased almost 265%, their social media presence continues to grow, and their organic rank in search engines has steadily climbed.