Rules of Online Engagement
November 9, 2018|Digital Marketing Tips|
It's a worthwhile investment for you and your business to show up with kindness, intentionality, objectivity, and compassion when engaging with others online. Here's why saying it louder might not be the best move for your business, and what you can do instead.
The Importance of Image Optimization
November 1, 2018|SEO, Web Design|
Striking the balance between clean, crisp, high-resolution images and website load speed can be a real struggle. On one hand, large high-res images look better; but the downside of such quality is significantly slower page load speeds, which will make your users and Google take notice - and can have an impact on both user conversion and your SEO.
What is Gutenberg
October 26, 2018|Industry News, Web Design|
WordPress has announced the impending arrival of a new text editor - Gutenberg - for the popular content management system. This roll-out comes after nearly a decade with few changes to their existing visual editor which uses, primarily, shortcodes and HTML.
How Grammar Impacts Page Rank
October 16, 2018|Digital Marketing Tips, SEO|
One of the main purposes of a business website is to establish trust and credibility with your site visitors. While the direct impact of mistakes on page rank may be minimal – particularly with Google – grammatical errors, typos, and spelling mistakes don’t establish that trust in the same way that well-written copy does.
Google Maps API
August 2, 2018|Digital Marketing Tips, Industry News|
Google became the industry standard by providing website visitors the contextual information they need to find your business with embedded static or interactive maps, which is why the announcement of the Google Maps API is such a game changer.